How Myntra Transformed AI From a Chatbot Into Core Business Operations
Myntra, India’s premier fashion e-commerce marketplace owned by Flipkart (and backed by Walmart), serves over 50 million active users. Managing thousands of global brands and fast-changing trends creates massive operational complexity. Instead of deploying another consumer chatbot, Myntra embedded artificial intelligence directly into its seller onboarding, cataloging, merchandising, and supply chain management. Here is how…